IFOP 2025 Survey Commissioned by Kumulus Vape: Vaping Emerges as a Key Tool in Tobacco Control

Kumulus Vape unveils detailed results from its annual IFOP survey, confirming vaping’s pivotal role in combating smoking in France. 📈

🔹 A Widely Adopted Smoking Cessation Method

56% of French citizens now consider e-cigarettes an effective way to quit smoking. This positive perception reaches as high as 85% among exclusive vapers, indicating strong support from those who have personally experienced its benefits. This growing confidence translates directly into increased intentions to use vaping for smoking cessation: 61% of smokers determined to quit tobacco now consider e-cigarettes, marking an impressive 13-point increase compared to 2024.

🔹 Proven Economic and Health Benefits

The economic advantage remains a major factor behind vaping’s popularity: 83% of vapers report substantial savings compared to traditional tobacco, an especially significant benefit amid rising inflation and increasing tobacco prices. Equally important are the health improvements: 65% of users report significant enhancements in their overall quality of life, underscoring vaping as a real advancement in public health and well-being.

🔹 Positive Perception Despite Persistent Misconceptions

Although some misconceptions persist, a substantial majority (66%) of vapers continue to view e-cigarettes as considerably less harmful than traditional tobacco. This positive perception is encouraging for the vaping sector’s future, though continued educational efforts aimed at the general public and policymakers remain essential.

These results clearly demonstrate that vaping continues to be a crucial option for guiding the French population towards a tobacco-free lifestyle.

👉 Discover the full survey results here: https://www.kumulusvape.fr/content/409-sondage-ifop-vapotage-2025

📰 Press Review – IFOP Survey 2025

1. Futura Sciences
   “The French are clear: yes, the electronic cigarette is a valuable ally in quitting smoking.”

2. Oneshot Media
   “The idea that vaping is a good way to quit or reduce smoking is shared by 56% of respondents.”

3. Le Monde du Tabac
   “Vaping is an increasingly adopted cessation tool, despite a decline in intentions to quit smoking.”

4. Medisite
   “Is vaping effective in fighting smoking? The answer is yes, according to the French interviewed by IFOP in February 2025.”

5. Alfaliquid
   “According to the IFOP survey for Kumulus Vape, 83% of vapers say they have saved money since switching to electronic cigarettes.”

6. Actusnews
   “Kumulus Vape highlights the strong support for vaping as a smoking cessation tool.”

7. Boursorama
   “The survey highlights a growing demand for public authorities to acknowledge vaping. 54% of respondents believe the government does not sufficiently recognize the role of e-cigarettes in fighting smoking.”

8. Le Dauphiné Libéré
   “The study also shows that 65% of vapers feel an improvement in their quality of life.”

9. Le Journal de Saône et Loire
   “This Kumulus Vape survey provides valuable insights into purchasing and consumption habits.”

10. Le Bien Public
    “Integrating these devices into national initiatives could strengthen the impact of public policies. But the key to success lies in a coordinated approach, combining innovation, regulation, and personalized support to offer smokers sustainable and scientifically validated solutions.”

11. Le Parisien
    “61% of smokers who want to quit are now considering vaping to do so — a 13-point increase in one year. A strong signal, as the fight against smoking remains a major public health issue.”

12. Ecig-Mag
    “50% of respondents acknowledge that tobacco is more dangerous than vaping — an encouraging figure, though still below the scientific consensus.”

13. La Revue des Tabacs
    “34% of vapers strongly oppose any potential flavor regulation.”

14. Fuu
    “54% of those surveyed regret that public authorities do not sufficiently acknowledge the importance of vaping in the fight against tobacco.”

15. Vape 47
    “Faced with potential restrictive regulations on flavors (allowing only ‘tobacco’ flavors), nearly 34% of former smokers say they might go back to traditional cigarettes.”

16. Voopoo
    “One of the standout discoveries from the 2025 IFOP survey is the surge in smokers opting for vaping as their chosen method to quit smoking.”
    
    

🔗 Official pages of the Kumulus Vape group

Kumulus Vape: https://www.kumulusvape.fr/content/409-sondage-ifop-vapotage-2025
Cigaverte: https://www.cigaverte.com/sondage-ifop-2025-vapotage/